Wednesday, December 28, 2011

If Buyers and Sellers Only Knew!

So you want to sell or buy property-- Being reasonably intelligent, at least smart enough to afford your current digs, you research brokers and agents for consideration.

Since this isn’t your first pony ride and you know the basics of buying and selling, you have no need to pour through on-line articles about the process. You figure, pound for pound, a competent agent should have the personal tools to successfully market your property.

Although you’d certainly like to sell out as quickly as possible or buy soon, you understand current market conditions. Furthermore, you have digested factors governing intelligent use of the internet and have a healthy I.Q..

Before you hire an agent/broker, do a little experiment on an anonymous basis. See if the website hype matches the real world.

1. Email your intended agent with a simple and friendly contact request. See if you get a personal response, a canned auto response, or out to lunch scribe back. Also note the time frame in which the correspondence was received.
2. Call the intended agent at his/her office. Are you greeted by:
A. Message of how nice of you to call, but I am not here
B. A secretary who doesn’t know the extension of the agent in question
C. An office dial by name directory with 15 options
D. Any combination of factors that make you want to hang up immediately
3. Use the contact request form on the intended agent/brokers website. Note if you receive a response. If so, how long did the response take?

Although there are many ways to determine service levels, the three I have noted should serve to inform your agent/broker choice.

Contact me anytime.

John Kavaller

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